Thursday, September 26, 2013
Creating Memorable Memorabilia
On my DVR at home you'll find episodes of American Pickers, Antiques Roadshow and Storage Wars (my favorite bidder is Barry, the collector).
I'm telling you all of this because someone has finally taken my love for memorabilia and married it with my love for pizza!
I'm leaving tomorrow on a road trip to visit the world's biggest collection of pizza memorabilia--Pizza Brain in Philadelphia, Pennsylvania. The country's only pizza museum (also one of the city's favorite pizzerias) just celebrated its one-year anniversary, which PMQ covered in its October issue (hitting mailboxes soon), and I've been wanting to visit it since before the opening.
I can't wait to report back to you about all of the things I see while there!
In the meantime, think about what types of pizza memorabilia you might have gathering around your store. Your very first menu, photos of when the shop first opened, your first pizza peel, and more. Consider framing some of your own memorabilia and putting it on display. Customers love to see your memories and hear your stories; welcome them in.
Come back next week when I'll share photos and stories with you from my trip to Pizza Brain.
Labels: liz barrett, pizza brain, pizza brain Philadelphia, pizza collectibles, pizza memorabilia, pmq, pmq pizza magazine, the pizza insider
My goal at The Pizza Insider is to give you the inside scoop on the latest trends, marketing tactics and technology so that you're always one step ahead of the competition! I've been a part of the pizza industry since 2007, first as the editor-in-chief, and now as the editor-at-large at PMQ Pizza Magazine. My first pizza book, Pizza: A Slice of American History, was just released; find out more here.