Thursday, May 22, 2014
Is Crowdfunding Right for You?
I was surprised to find dozens upon dozens of pizzerias that have taken to the Internet to ask for a helping hand--and it's no wonder. Billions of dollars have been raised through nearly 500 crowdfunding platforms over the past few years, with some of the most popular platforms being Kickstarter, Indiegogo, Fundable, Crowdfunder and Crowdrise.
I took a look on Kickstarter and searched for some successfully funded pizza projects to share with you here. I'm hoping it will serve as inspiration for those projects you've had on the back burner for a few months--or maybe even years. It may be hard to believe, but there are people out there who want to see you succeed, and are ready to back up their support with cold, hard cash!
Pizza Delicious in New Orleans - 282 backers helped raise $18,300 to buy them a new Marsal & Sons oven.
Atomic Pizza in Portland, OR - 171 backers helped raise $32,568 for them to move into a larger building.
Pizza Bonanza - I love this one! 160 backers helped raise $2,443 for a webseries that combines pizza making and pizza exercises. So fun!
Pizza Brain - You know this one; the pizza museum in Philly (check out my article in the upcoming June/July issue of PMQ if not). This is their Kickstarter campaign where 326 backers helped raise $16,587 to open the pizzeria.
Top This! A Pizza Flicking Game - OK, the board game world definitely needed this; a pizza game! 335 backers helped them raise $16,431 to make it a reality.
Are you getting inspired yet? Think you might be able to get some funding for that new patio, a cool T-shirt giveaway, new equipment? Check out some crowdfunding sites and see what others are doing. You could be on your way to crossing off your wish list by this time next month.
Labels: pizza crowd funding, pizza crowdfunder, pizza crowdfunding, pizza crowdrise, pizza fundable, pizza indiegogo, pizza kickstarter, pizzeria crowdfunding, pizzeria raising capital, raising money for pizzeria
My goal at The Pizza Insider is to give you the inside scoop on the latest trends, marketing tactics and technology so that you're always one step ahead of the competition! I've been a part of the pizza industry since 2007, first as the editor-in-chief, and now as the editor-at-large at PMQ Pizza Magazine. My first pizza book, Pizza: A Slice of American History, was just released; find out more here.